WordPress started life as a blogging platform but has evolved to a full featured, fully customisable CMS. It is very common, driving a whopping 30% of all websites on the internet. Everything from complex websites, simple blogs and online shops can be powered by WordPress.

There are hundreds of thousands of web designers who use it as their primary tool of choice. Finding a web designer and developer to help with the ongoing support for your website is very easy. Apart from the fact that it is the most widely used platform around world, WordPress has a raft of features to rave about. In fact, here goes.

So simple, your Mum can use it!

It is very easy to use. With a little training and hand holding, anyone familiar with operating a web browser will feel confident in the driver’s seat. It doesn’t require any technical programming knowledge. Just point, click, type and publish. Voila – go Mumsie!

Super search engine friendly

Google absolutely loves WordPress – in fact they publicly recommend it. The head of Google’s webspam team, Matt Cutts, said “WordPress takes care of 80-90% of (the mechanics of) Search Engine Optimisation (SEO)”. Out of the box it comes standard with most things your website needs to get results. A few handy plugins will further extend your reach in Google.

Scalable

As your business grows, so can your website. From a simple five-page website right up to a 10,000-page site, WordPress doesn’t miss a beat. Companies such as CNN, General Electric and Time Magazine all have websites or blogs driven by WordPress.

You have been hurt before, will you ever be able to trust again?

Sounds like a cheesy dramatic love story but so many businesses have been burnt along the way by poor providers it is hard to have confidence again. The website design industry is rife with broken promises and misaligned expectations.

The biggest measure of a good website design agency is their portfolio of work. Is there a consistent creative flair across all their work? Or do all their samples look the same? Ideally each of the examples should be handcrafted, unique and bespoke to each client’s brand and they should not have a templated feel. You can view our work here.

The second most important factor is, are they practicing what they preach? Check their blog and to see how often they update their posts. Does their website rank well? This is a good indication of whether they are exercising market leadership within their industry and have the tech smarts to match.

Five by Five is a digital agency offering web design Gold Coast and Australia wide and has delivered thousands of websites in over 15 years of business. We have over 150+ five star Google reviews and we have written a book on the topic. The founder Jon Hollenberg regularly presents at seminars and has been interviewed on many podcasts regarding web design and development strategies.